Dewalt Multitool

CW: Caroline Komar

Screwdrivers, knives, wire cutters—just boring one-trick ponies. In the talent show of life, they’re not going to get you far. That’s when the DeWalt Multitool takes the stage.

Print

OOH

Social

"Got a hidden talent with the DeWalt Multi-Tool? Now’s your chance to show it off in our #ManyTalentsTalentShow contest! Post a photo or video showcasing your skill with the hashtag for a chance to win a DeWalt tool bundle and a $500 gift card to upgrade your next DIY adventure!"

Activation

"For the 'One Tool, Many Talents' campaign, we’ll capture attention by placing the DeWalt Multi-Tool in unexpected locations, highlighting its versatility. Imagine it at Sephora, right next to the nail files, or at Michael’s, alongside the scissors. The packaging will be tailored to each setting, showcasing the tool in a way that fits the location."